FRACTIONAL MARKETING LEADERSHIP

Fractional CMO Leadership: Your Marketing Spend Doesn't Have to Be a Gamble

For B2B SaaS companies at $5M–$100M ARR. We've been deploying AI in marketing strategy since 2016, long before the buzzword. Battle-tested at Fortune 500s and 3 IPO exits, now focused on companies still in the messy middle. Full-funnel attribution, AI-powered automation, and CAC optimization. No guesswork.

2-3x
Marketing ROI
48hr
Marketing Diagnostic
30-50%
CAC Reduction
10x
AI-Powered Output
Results or full refund
Start in 1-2 weeks
Bundles with CRO & Data Science
2-3x
Marketing ROI
Average client result
48hr
Time to Insight
Marketing diagnostic
40%
Pipeline Boost
Via AI campaigns
3
IPO Exits
Battle-tested

We Ask Questions Most Marketing Teams Never Think to Ask

What They Do
What We Do
Run ads, hope for leads
Ask: "What happens after someone clicks?"
Optimize for impressions
Understand your entire sales cycle first
Report vanity metrics
Sit in on sales calls. Read support tickets.
Work in a silo
Talk to sales, ops, and fulfillment weekly
Promise 30-day results
Tell you upfront: this takes 90 days minimum

"If your marketing team can't explain your fulfillment process, they're gambling with your budget."

THE REALITY CHECK

Sound Familiar?

These are the marketing fires our clients were fighting before they called us.

Marketing feels like throwing money at ads

No predictable pipeline impact

Precision campaigns that fill pipeline with qualified leads and 2-3x ROI

CAC spiraling while churn eats your gains

Every new customer costs more than the last

Optimized CAC/LTV through segmentation, personalization, and retention playbooks

Gut-feel content and channel decisions

Missed opportunities and wasted budget

Data-backed strategies with A/B testing, attribution, and Agentic AI automation

Scaling marketing without attribution

No board confidence in marketing spend

Investor-ready storytelling and metrics that prove marketing's bottom-line impact

Marketing doesn't have to feel like gambling.

We turn it into a predictable revenue machine.

OUR PROCESS

Identify. Digitize. Optimize.

A proven framework that turns marketing chaos into pipeline in weeks.

IDENTIFY
24-48 Hours

Marketing Audit & Quick Wins

Hands-on audit of channels, funnels, data tracking, and quick-win leaks. We find where budget is bleeding from pipeline to renewal.

Deliverable: Marketing opportunity map + prioritized roadmap
DIGITIZE
1-2 Weeks

Build the Engine

AI-powered campaigns, workflows, dashboards, and integrations. Player-coach approach connecting HubSpot, Salesforce, or your stack.

Deliverable: Working marketing automation infrastructure
EXIT
Handoff

Build. Train. Exit.

We build the marketing engine, train your team to own it, then exit cleanly. We don't create dependency. We make ourselves unnecessary.

Deliverable: Self-sufficient marketing machine
WHAT WE BUILD FOR YOU

The Marketing Arsenal

Everything you need to turn marketing from cost center to revenue driver.

Multi-Channel Growth Engines

LinkedIn, X, Email, Paid Ads. all working together.

Agentic AI Campaigns

Hyper-personalized sequences for multiple personas

Lead Magnets & Conversion

ROI calculators, audits, scorecards that convert

Full-Funnel Attribution

Know exactly which dollars drive which deals

Customer Segmentation

Personalization at scale that prints money

CAC/LTV Optimization

Churn reduction playbooks that work

A/B Testing Frameworks

Build a culture of experimentation

Marketing-to-Revenue Alignment

Sales and RevOps integration

INTELLIGENCE FOR EVERY LEADER

What This Means For You

CEOs & Founders

Higher valuations

Predictable pipeline from marketing. Higher valuations through proven growth stories. Board confidence in every marketing dollar.

CROs & Revenue Leaders

Leads that close

Seamless handoff of marketing-qualified leads that actually convert. Pipeline that shows up when you need it.

CDOs & Marketing Teams

10x output

10x efficiency with AI handling grunt work. Training to own results. Finally, bandwidth to think strategically.

CFOs & Finance

Proven ROI

Measurable ROI and budget efficiency. Turn marketing from cost center to revenue driver with clear attribution.

How We Work

Hands-On Player-Coach

You're not hiring another 'advisor.' You're hiring a hands-on player-coach who builds the strategy, runs the campaigns, and trains your team to own it.

Transparent Pricing, No Lock-In

Transparent pricing starting at a $2,500 Diagnostic Sprint, no long-term contracts, and a 30-day satisfaction guarantee. If we're not delivering value, you shouldn't be locked in.

Build. Train. Exit.

Our model is simple: Build the marketing engine, train your team, exit cleanly. We don't create dependency. We make ourselves unnecessary.

OUR COMMITMENT PHILOSOPHY

If You Want Magic in 30 Days, We're Not Your Team

Building something that actually works takes time. Testing. Micro-adjustments. Real data, not guesses.

We require a 90-day commitment because anything less is strategic gambling. And we don't gamble with your money.

What 90 days gets you:

Week 1-2

Deep dive into your business, sales process, and customer journey

Week 3-6

Controlled experiments with real feedback loops

Week 7-12

Scaling what works, killing what doesn't

Not ready for 90 days? That's okay. We're not the right fit, and we'd rather tell you now than take your money.

OUR PHILOSOPHY

Marketing Is the Pursuit of Truth, Not a Slot Machine

Every dollar you spend on marketing is a bet. But unlike Vegas, you can tip the odds in your favor through relentless testing and brutal honesty about what's working.

Our philosophy is simple:

Test small before scaling big
Measure what matters, ignore vanity
Make micro-adjustments weekly
Never compromise on data
Kill campaigns that don't convert (even the ones we love)

We're not here to make you feel good about your marketing. We're here to make it actually work.

CHOOSE YOUR PATH

Start Small. Scale Smart.

Every tier credits toward the next. No risk, all upside.

Audit

48-Hour Marketing Diagnostic

Find the Leaks

$2,500

48 Hours

Rapid assessment of your marketing. We find where budget is wasted and pipeline is stalling.

  • Channel performance audit
  • Funnel leak analysis
  • Quick-win recommendations
  • Competitive positioning review
  • 1:1 strategy session

Outcome: Know exactly where to focus

100% credits toward monthly retainer within 90 days

MOST POPULAR
Build

Marketing Engine Sprint

From Chaos to Pipeline

$9,500

2 Weeks

Build your demand generation engine. Campaigns, automation, attribution. all connected.

  • Everything in Marketing Diagnostic
  • Campaign strategy & launch
  • Marketing automation setup
  • Attribution dashboard
  • Team training session
  • 30-day optimization support

Outcome: Predictable pipeline flow

100% credits toward monthly retainer within 90 days

Partner

Fractional CMO Partner

Your Marketing Leadership

$14,500/mo

Monthly

Ongoing marketing leadership without the full-time hire. Strategy, execution oversight, continuous optimization.

  • Monthly strategy & planning
  • Campaign performance reviews
  • Team coaching & development
  • Vendor & agency management
  • Quarterly board reporting
  • Priority Slack access

Outcome: Marketing that drives revenue

Frequently Asked Questions

READY TO START?

Stop Gambling on Marketing.Start Engineering Revenue.

48-hour marketing diagnostic. 2-3x ROI. Zero long-term contracts. Start with a conversation.

3 IPOs. Salesforce/IBM Pedigree. Fortune 500 + High-Growth Startups. Now yours.

Pair with our other fractional services for full-stack revenue engineering: